With this tool you will be able to impact your clients accurately in real time.
Enter your dashboard with your credentials, click on the Campaigns tab. But before it is important that you bear this in mind:
- Welcome Screen: image that is shown to ALL guests before making the connection to your WIFI
- Banner Login: banner that is shown to ALL your guests when they are doing the Login with social networks, email, etc.
- Thank You Screen: image that can be segmented to certain groups of users, as after the login our system have the metadata, this Screen can be segmented. For example: only people of certain ages or genders.
- Landing Page screen: (web page) to which users are redirected after the login process. For example: your home page, Facebook page or a menu.
The Campaigns tool allows you to efficiently create SO Connect login flows (campaigns) for multiple locations at the same time, instead of setting the login procedures for every location separately. It enables you to create unique campaigns for individual locations, or show certain content to specific groups of users. For example: As a taxi company, you might have hundreds of SO Connect access points; one in each taxi. The Campaigns tool gives you the power to create and edit campaigns for multiple access point at the same time, and make sure certain content is shown to certain WiFi users; based on the specific taxi, office or user location. This tutorial sheet will show you the basics of using the Campaigns tool. You will learn how to create and edit campaigns, and how to link these to your locations
The Campaigns Module contains 3 tabs:
- Campaign Settings: Where you find an overview of all of your campaigns. This is also the starting point of creating new campaigns, and setting the duration for which they run.
- Locations:This is where you can link specific campaigns to one or more of your locations.
- Campaign Content: Uploading and specifying the content that your WiFi users will see when logging in, is done here.
PART I) Setting up your campaign
Step 1: Click on the “Campaigns” tab in the menu.
Step 2: Add a new campaign
Step 3: Enter the campaign settings
- First, enter the campaign name. This can be anything you want it to be. Your WiFi users will not be able to see this. You might want to make it relatable to a certain location, or campaign purpose so that you can easily organize your campaigns
- Next, set the campaign
- Lastly, select the account you want the campaign to link to. If you are not able to see this, your default account is linked automatically. You can just skip ahead and save.
PART II) Linking your campaign to one or more locations
Step 4: Link the new campaign to locations
After creating your first campaign, you will automatically be sent to the “Locations” tab. Alternatively, you can also click the blue “locations” button behind the specific location.
Step 5: Link your locations to the campaign
You can link locations to your campaign, simply by click the “Location included?” tics. You can toggle them “on” and “off” by clicking on them.
Step 6: Specify the campaign content
After adding the specific location(s) to your campaign, you are ready for the final step in the campaign creation process: uploading and specifying the particular campaign content.
- Click on the “Specify Campaign Content” button in the top right-hand corner. You will be sent to the next
PART III) Adding new campaign content
Step 7: Add new campaign content, by clicking on the “Add new campaign content” button.
You can link locations to your campaign, simply by click the “Location included?” tics. You can toggle them “on” and “off” by clicking on them
INTRODUCTION: Uploading the MAIN CAMPAIGN content
As explained previously, WiFi users will be shown a “campaign” while they log onto your WiFi. A campaign generally consists of a “Welcome” screen; a “Login screen” (Not shown here); a “Thank you” screen; and a “Landing Page” that people are directed to automatically after logging in.
Step 7a: Create the overall campaign content name.
This can be anything you want; your WiFi users will not see this, but it might make sense to make it recognizable for later use.
Step 7b: Upload your MAIN campaign content The “Main Campaign” section is where you set the Welcome screen shown to ALL of your users.
Upload content to the “Main Campaign,” by clicking the “edit” buttons below the particular screens.
Step 8a: Setting the MAIN campaign content filters
*NOTE: Leave all fields EMPTY if you want to include ALL WiFi users.
1. Set the “Campaign content filters”
- Set the days that the campaign needs to show. You can select multiple days (or all days) by clicking on the specific days repeatedly; until some or all are selected in the
- You can remove days by clicking the “x” next to the specific
2. Set the time period. Do this by typing in the times that you want the campaign to show
8b: Uploading MAIN campaign content
After setting up the campaign content filters, click on the “Create new” button.
After pressing “Create New”, a new screen will pop up. This is where you will upload the actual content.
NOTE: You will see this popup, which will ask you to create a new BSP. A BSP is short for “Branded Splash Page,” which is basically a fancy name for the content that your MAIN campaign will show.
1. Set the BSP name
2. Set the duration that your WiFi users will see this screen
-We advise about 4 seconds.
3. Then press
Upload an image / video by clicking the “Select File” button, or by dragging and dropping the image into the specified boxes. Content can be images, or video (see the dashboard for the specific file types allowed).
Since desktop and mobile devices have different screen dimensions, you have the ability to upload different images / image sizes for these device types.
- Click “save” when you’re done!
8c: Finalizing the MAIN campaign content upload
- On the next screen, you will get an overview of the image / content you have just uploaded; including the MAIN campaign content
- Click “Set” once more in the bottom right of the screen.
PART IV: Uploading FILTERED campaign content
After uploading the “MAIN” campaign content, you can also set the “FILTERED” campaign content. The difference is that it is shown to users AFTER logging onto your WiFi. With the “fliter”, you have the ability to show relevant information for particular groups of users.
Step 9a: Setting filters
Uploading FILTERED campaign content is very similar to the MAIN content process, except you can also set segmentation filters
- Make sure only men or women see certain campaign content, by ticking the
- Make sure only certain age groups see certain campaigns by setting the minimum, and maximum
- You must also set the days and time-periods in which the filtered campaign content is shown.
*NOTE: leave all boxes empty if you want to include ALL users.
9b: Finalizing the FILTERED campaign content
Upload filtered campaign content in exactly the same manner as the MAIN campaign content.
PART V – Setting the Landing Page URL
Lastly, you can (optionally) set the landing page URL, which WiFi users will be automatically sent to after logging onto your WiFi, and after seeing the “Thank you” (Filtered Campaign Content) page.
Step 10: Click the “edit” button in the far right box
Step 11: Setting the landing page, and filter criteria
- First, set the landing page that you want users to land on after logging in. Some examples are: your website, a restaurant menu, an offer, or an affiliate
- You must also choose the days, time period, genders and ages of your
NOTE: If you want ALL users to see your content, leave all boxes empty and set the minimum and maximum ages as far apart as possible
Step 12: Save your campaign:
Save your campaign by clicking the ‘save’ button in the bottom of the screen.
After saving, you will see a summary of your campaign content. This will be a list of campaign content – within this specific campaign.
What you see depends on the amount of campaign content variations you have created.
NOTE: By default, campaign contnt is enabled. But you can enable / disable campaigns by toggling the “enabled / disabled” ticks.
Adding more, and Re-ordering content
You can add more campaign content, so that you can run parallel Thank You screens or Landing pages next to one another. You can ensure that different user groups see different screens. You do so by clicking the “Add new Campaign Content” button, and create another set of campaign content, just like you have done already.
When you are done creating all of your desired Welcome Screens, Thank You screens, and Landing Pages, you can prioritize them by “Re-ordering” them. You might have certain filters that overlap with one another, and by re-ordering the campaign content, you can prioritize which filters apply first.
When finished creating your campaign, you can go back to the “campaign settings” tab. Here you will find your campaign, and where you can easily enable / disable the entire campaign. You can also verify the campaign status here. It can be “Enabled, Disabled, Running, or Not Valid.”
A campaign that is “Running” is currently enabled AND being shown to your WiFi users.
Congratulations! You have created your first campaign.