Inform your visitors about services offered at the location. You can think of wheelchair accessible, terrace, smokers lounge, phone chargers, (valet) parking et cetera.
You can add as many keywords as you wish that describe the services offered by your business. Adding these keywords help when potential visitors are searching for an indirect query, such as: restaurant with Terrace. It's important to pop-up with all of these indirect queries therefore.
You may also include Brands that are offered at the location. Think of BMW, Mercedes, Nespresso, Illy Coffee, Armani, among others.
You can add as many keywords as you wish, simply hit Enter to divide keywords.